Toys R Us "Imagine More" Campaign
Career Site & Social Media Blast
Role: Creative Direction, Illustration, Animation
Toys"R"Us (TRU) wanted a restructuring of their job portal and an overall rebranding for their recruitment marketing to bring it all together. Potential employees should see that working at TRU is an experience unlike anywhere else. With that, the "Imagine More" campaign was born.
Discovery & New Sitemap
Career Site Highlights
Social Media Refresh
On top of the branding refresh for TRU's Twitter, LinkedIn and Facebook pages, we created a group of beautiful animated recruitment videos. Working with a team of videographers, I storyboarded all of the clips and produced the animated illustrations.